Sánchez Acevedo, Vivian AlejandraRey Arandia, Karen Viviana2024-03-052024-03-052023http://hdl.handle.net/20.500.12209/19352The national tests Saber 11 and the international tests PISA have revealed a low level of reading comprehension in Colombia over the past two decades. Building upon this overall landscape, this research proposes an innovative pedagogical strategy to enhance literary competence among ninth-grade students at the Instituto Pedagógico Nacional in 2023. Thus, the proposed methodology adopts a qualitative approach, which enables the connection between reader development, literary competence, and the conception of the classroom as a collection of individual universes. This is achieved through the implementation of a didactic sequence based on the expansion keys of transmedia narrative. Additionally, technological tools are employed to support the development of the proposed activities and the collection and visualization of student results.application/pdfspahttps://creativecommons.org/licenses/by-nc-nd/4.0/Competencia literariaNarrativa transmediaClaves de expansiónLiterary competenceTransmedia storytellingExpansion keysinfo:eu-repo/semantics/acceptedVersioninfo:eu-repo/semantics/openAccesshttp://purl.org/coar/access_right/c_abf2instname:Universidad Pedagógica Nacionalreponame: Repositorio Institucional UPNrepourl: http://repositorio.pedagogica.edu.co/Attribution-NonCommercial-NoDerivatives 4.0 International